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This is the portfolio of Wes Phelan

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Adidas Audience of One

Adidas Audience of One

A campaign that answered the question of what is means to be a superstar. True superstars create …

Tripadvisor Hotel Cup

Tripadvisor Hotel Cup

We needed to give TripAdvisor.com, the world ’s largest travel site, a unique voice on social media …

Adidas  Superstar

Adidas Superstar

Superstar is not what you think it is. To re-launch the iconic adidas superstar shoe and re-establish …

TripAdvisor

TripAdvisor

TripAdvisor is used by millions of travel planners, just not intentionally. It was our goal to make …

Trident Gum

Trident Gum

Inspiring a social media generation to chew their words wisely. “The Chew Life” is an attitude, not …

MTN Connector Bot

MTN Connector Bot

Connected, we can create change. So at Design Indaba 2013, we’re connecting the disconnected. Thanks to the …

Wimpy Braille Burgers

Wimpy Braille Burgers

Wimpy wanted to let visually impaired people know that they offered braille menus in all of their …

Wimpy Collectable glasses

Wimpy Collectable glasses

Here’s a spot for South African burger chain Wimpy’s. The “Skoltimaier Seven” play “Funky Town” on collectible …

MTN FIFA World Cup

MTN FIFA World Cup

In a country where one of the biggest impediments to national unity is the language barrier, ‘Ayoba’, …

MTN Fingers Campaign

MTN Fingers Campaign

We created a fingers campaign on a minimal budget to push SMS and MMS usage in a …

Mortein Target Bug Him

Mortein Target Bug Him

We created this digital piece that took control of your mouse cursor and turned it into a …

MTN Go Re Launch

MTN Go Re Launch

You can do anything. MTN is a South African communications company which empowers the individual to start …

Wimpy Hungry

Wimpy Hungry

The offer with no limits, for a hunger with no limit- meet Eric September Wimpy ‘Hungry’ 40″ …

Wimpy Champ Burger

Wimpy Champ Burger

We were asked to conceptualise a campaign for Wimpy’s Champ Burger, the biggest, beefiest Wimpy burger on …

Wimpi Breakfast

Wimpi Breakfast

To advertise Wimpy’s ‘National Breakfast’ promotion, during the cluttered Fifa World Cup period, We created a parody …

Wimpy Mug Collector

Wimpy Mug Collector

To promote a mug giveaway breakfast a film crew visits a Mug Collector in this ad from …

MTN: Backyard Cricket

MTN: Backyard Cricket

‘From the backyard to the big time’ – a campaign based on the truth that the superstars …

Loeries: Feed Your Ego

Loeries: Feed Your Ego

The Loeries South Africa and Africa’s Creative showcase Loerie Integrated Campaign from wes on Vimeo.

MTN: Free Ad – Womens Day

MTN: Free Ad – Womens Day

One in three South African women in a sample of 40 000 were raped in the past …